My professional success story so far.

A quick learning curve, eye for detail and achievement orientation- these three remain as the most important catalysts for shaping my career as a marketer in the past 10 years. The opportunities of working with globally reputed brands like Veet, Airwick and Lafarge definitely challenged my limits as a marketer when it came to generating measurable business impact.  My roles at Reckitt Benckiser and LafargeHolcim helped me sharpen my skills both as a business professional and a leader. Challenging yet rewarding, I was able to shoulder higher responsibilities and graduate from a Brand Manager to a Marketing Manager role in a short time. 

I have a proven track record in translating broad strategies into action plans, growth delivery, equity building, category development through conversion models and crafting brand positioning.  My skills include P&L management, business planning, integrated campaign design & execution, market research, coaching team members, end to end innovation launch and business/market analysis.